The YCS Extranet originally directed users to a calendar view for managing availability and pricing—a functional yet limited approach. In 2018, we set out to overhaul this experience by introducing a comprehensive dashboard. This new interface was envisioned to serve as the nerve center for property management, presenting critical data and actionable insights at first glance.

Our goal was to not only streamline operations for property managers but also to empower them with the means to boost bookings and, by extension, their earnings and Agoda's.

Prior to the dashboard, users would land on a calendar view, which, while functional, did not immediately present key performance metrics or insights. This lack of immediate actionable data made it difficult for property managers to make informed decisions quickly.

With the goal of enhancing user experience and operational efficiency, we embarked on a journey to provide a more comprehensive and insightful landing page.

Through competitor analysis, interviews with hotel staff, and leveraging insights from past feedback, we identified core requirements for the dashboard. This groundwork was crucial in ensuring that the dashboard would not only meet but exceed the needs and expectations of our users.

Design and Functionality:

1. Metrics:

The dashboard showcased critical metrics such as Content Score, Rank on Agoda, and Rank in 'Compset', alongside key financial figures like Average Daily Rate, Room Revenue, and Room nights booked. Displaying these metrics provided a snapshot of the property's online presence and financial performance, enabling managers to quickly gauge their competitive standing and take action where needed.

2. Banner (Feature News):

A dedicated banner area ensured property managers were always informed about new features, payment methods, and seasonal promotions. This not only kept them abreast of the latest enhancements but also encouraged the adoption of new strategies to maximize their property's visibility and attractiveness to potential guests.

3. Suggestions:

This interactive section provided sliding cards with tailored recommendations. From tips on driving bookings to managing content and guest engagement, each suggestion was a direct call-to-action, empowering property managers with practical steps to positively influence their booking rates.

4. Pricing:

Recognizing the importance of price parity, the dashboard included a pricing section that highlighted disparities in room rates across different platforms. By prompting property managers to align their rates with the market or to create competitive promotions, this feature aimed to ensure that guests received the best possible rates on Agoda, fostering trust and customer loyalty.

The YCS Extranet Dashboard was a resounding success, marked by its seamless integration into property managers' daily routines. The intuitive presentation of data and actionable insights led to an uptick in user engagement, with preliminary results indicating a positive impact on booking rates and revenue.

Its strategic recommendations and real-time pricing comparisons provided a significant competitive edge in the dynamic online travel market.

Reflecting on the YCS Extranet Dashboard's journey, it stands as a testament to the power of user-centered design and strategic data presentation in the hospitality industry. By closely aligning with the needs of property managers, we not only improved their experience but also contributed to Agoda's mission of facilitating seamless travel.